![]() It is important to know that as the data available about your website and other websites change, your score will also change. For example, a site with a lot of quality inbound links will receive a higher domain score than one that lacks quality inbound links. It uses machine learning, data from Moz’s Link Explorer File Index, root domains, inbound links, and many other factors to compare websites against actual search results to assign a number. Domain authority is calculated using several factors. New businesses start at one and need to work to improve their domain authority and rank higher on the search engine results page. ![]() The closer to one hundred, the more likely the site is to rank in search engine results. Websites are assigned a domain authority score from one to one hundred. ![]() It is a way of measuring and predicting how your website will rank rather than an active ranking factor. Instead, domain authority is meant to be used to compare your website relative to other websites. It is important to note that it is not a factor in Google’s rankings. ![]() to predict how likely a website is to rank in search engine results. So, what does domain authority mean? At its base level, domain authority refers to a search engine ranking score developed by the software development company, Moz. What Does Domain Authority Mean For You?īefore we get into answering the question, “How do I find my domain authority,” you need to know what domain authority is.
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